Steelbird Helmet, The RiderZ Shop - Ecogreen

No 35/354, Ekta Nagar Society, Link Road
Kandivali West
Mumbai - 400067
Opposite Gaurav Heights

Social Timeline

๐ŸŽโœจ What a ๐†๐ซ๐š๐ง๐ ๐…๐ข๐ง๐š๐ฅ๐ž ๐š๐ญ ๐†๐ข๐Ÿ๐ญ๐ฌ ๐ˆ๐ง๐๐ข๐š ๐„๐ฑ๐ฉ๐จ ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ“! โœจ๐ŸŽ Date: 12thโ€“14th June 2025 Venue: Bombay Exhibition Centre, Mumbai Event: 31st Edition of Gifts India Expo โ€“ Indiaโ€™s Leading Corporate & Lifestyle Gifting Exhibition We conclude 3 phenomenal days at the 31st edition of ๐ˆ๐ง๐๐ข๐šโ€™๐ฌ ๐ฆ๐จ๐ฌ๐ญ ๐ฉ๐ซ๐ž๐ฌ๐ญ๐ข๐ ๐ข๐จ๐ฎ๐ฌ ๐ ๐ข๐Ÿ๐ญ๐ข๐ง๐  ๐ฉ๐ฅ๐š๐ญ๐Ÿ๐จ๐ซ๐ฆ โ€“ ๐†๐ข๐Ÿ๐ญ๐ฌ ๐ˆ๐ง๐๐ข๐š ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ“! ๐Ÿ›ก๏ธ Steelbird Helmets, under the visionary leadership of Mr. Rajeev Kapur (Managing Director, Steelbird Helmets), proudly showcased a bold new dimension of corporate and lifestyle giftingโ€”where innovation meets safety. ๐…๐ซ๐จ๐ฆ ๐ž๐œ๐จ-๐œ๐จ๐ง๐ฌ๐œ๐ข๐จ๐ฎ๐ฌ ๐๐ž๐ฌ๐ข๐ ๐ง๐ฌ ๐ญ๐จ ๐ก๐ข๐ ๐ก-๐ฉ๐ž๐ซ๐Ÿ๐จ๐ซ๐ฆ๐š๐ง๐œ๐ž ๐ก๐ž๐ฅ๐ฆ๐ž๐ญ ๐ข๐ง๐ง๐จ๐ฏ๐š๐ญ๐ข๐จ๐ง๐ฌ, the response we received was beyond amazing. The buzz, energy, and partnerships forged at our booth were a true reflection of what the future of gifting should look like. Event Highlights: โœ”๏ธ 250+ Exhibitors โœ”๏ธ 15,000+ Visitors โœ”๏ธ 7,000+ Products โœ”๏ธ Participation from 15+ Countries โœ”๏ธ 1000+ High-Value Buyers ๐Ÿค Thank you to every visitor, buyer, and dignitary who joined us on this incredible journey. Your presence and appreciation drive us to keep innovating. Stay tuned as we carry forward this momentum into the next phase of our mission: "๐’๐š๐Ÿ๐ž๐ญ๐ฒ ๐ข๐ฌ ๐ญ๐ก๐ž ๐‘๐ž๐š๐ฅ ๐†๐ข๐Ÿ๐ญ" #SteelbirdHelmets #RajeevKapur #ManagingDirector #GiftsIndia2025 #SmartGifting #HelmetInnovation #CorporateGifting #MakeInIndia #LifestyleSafety #MissionSaveLives #B2BExpo #GiftingRedefined #SteelbirdHelmets #RajeevKapur #ManagingDirector #GiftsIndia2025 #SmartGifting #HelmetInnovation #CorporateGifting #MakeInIndia #LifestyleSafety #MissionSaveLives #B2BExpo #GiftingRedefined

Posted On: 14 Jun 2025 8:22 PM
 Mission Save Lives 2

๐Ÿ›ก๏ธ Mission Save Lives 2.0 India โ€“ A National Call to Action for Safer Roads Launched by: Rajeev Kapur, MD, Steelbird Helmets Venue: *National Summit on Vulnerable Road Users & Road Safety Location: *Novotel City Centre, Deshbandhu Gupta Road, New Delhi Date: *June 12, 2025 Why This Mission Matters In 2023: * 1.72 lakh road deaths * 44.8%* involved two-wheeler riders (\~77,000 deaths) * 54,000* linked to non-use of helmets * 35,000* pedestrian fatalities โžก๏ธ VRUs = 65%* of total road deaths India faces a *silent public health crisis* โ€” Mission Save Lives 2.0 is the bold response to it. Mission Save Lives 2.0 โ€“ Key Action Points โœ”๏ธ Mandatory: One BIS-certified helmet with every two-wheeler sale immediately; and two BIS-certified helmets (rider + pillion) from January 2027 โœ”๏ธ Ensures that every buyer receives certified safety gear at the point of sale โœ”๏ธ GST cut from 18% โ†’ 12% to increase affordability โœ”๏ธ โ‚น6,000 Cr investment to scale to 130 million BIS helmets annually โœ”๏ธ Crackdown on 95% fake helmet supply โ€“ audits, BIS license reform, targeted raids โœ”๏ธ Mandatory BIS-certified in-house test labs for all helmet manufacturers โœ”๏ธ *AI-based helmet detection systems in new two-wheelers by 2031 โœ”๏ธ Lightweight helmets + harnesses for children* based on age (0.72kgโ€“1.17kg) โœ”๏ธ Tier-wise rollout*: Tier 1 (2028), Tier 2 (2029), Tier 3 & rural (2031) โœ”๏ธ Separate two-wheeler lanes nationwide โ€“ may reduce rider deaths by 25% Voices from the Summit โ€œThis is not just a campaign. It is a *national pledge* to save lives with real helmets.โ€- Rajeev Kapur, MD, Steelbird Helmets โ€œFake helmets are *silent killers. We must eliminate them from the market.โ€- *Mitra Sen Verma, Director, BIS Road safety is a silent pandemic. India needs more action, not just dialogue.โ€-Jean Todt, UN Special Envoy for Road Safety โ€œGovernment can make laws, but *enforcement must come from states-*Maharaj Singh, Advisor, MoRTH Summit Themes ๐Ÿ”น VRU Safety Crisis & Immediate Solutions ๐Ÿ”น Safer Road Design & Infrastructure ๐Ÿ”น Role of Government, Media & Civil Society ๐Ÿ”น Tech & Data-Driven Enforcement ๐Ÿ”น India's Commitment to the Marrakech Declaration Collaborating Partners Hosted by TRAX NGO, with coordination from: MoRTH | CSIR-CRRI | BIS | Helmet Manufacturers Association of India Letโ€™s unite โ€” industry, policy makers, enforcement agencies, media, and citizens โ€” to build a helmeted, humane, and safer India. ๐‚๐จ๐ฏ๐ž๐ซ๐š๐ ๐ž ๐”๐ฉ๐๐š๐ญ๐ž๐ฌ NDTV: https://www.ndtv.com/auto/steelbird-helmets-launches-mission-save-lives-2-0-india-road-safety-campaign-8650749/amp/1Financial Express:https://www.financialexpress.com/auto/bike-news/steelbird-to-use-ai-to-reduce-road-accidents-launches-mission-save-lives-2-0-india/3877521/lite/Times Of India: https://timesofindia.indiatimes.com/city/delhi/death-trap-disguised-as-safety-gear-close-to-70-of-helmets-sold-in-capital-are-fake/amp_articleshow/121809060.cmsTimes Of India: https://timesofindia.indiatimes.com/auto/news/rs-110-helmets-95-fake-how-steelbirds-new-mission-aims-to-save-38k-lives-annually/articleshow/121823516.cmsBusiness Standard: https://www.business-standard.com/amp/content/press-releases-ani/steelbird-helmets-launches-mission-save-lives-2-0-india-at-national-summit-on-vru-and-road-safety-125061300903_1.htmlEconomic Times Auto: https://auto.economictimes.indiatimes.com/news/industry/steelbird-helmets-mission-save-lives-2-0-aims-to-cut-road-deaths-by-50-by-2031/121804452?utm_source=portal_category_widget&utm_medium=homepageEconomic Times Auto: https://auto.economictimes.indiatimes.com/amp/news/industry/death-trap-disguised-as-safety-gear-close-to-70-of-helmets-sold-in-capital-are-fake/121818628News 18: https://hindi.news18.com/news/delhi/ajay-tamta-zero-road-deaths-safety-summit-2025-india-sa-local18-9307173.htmlTribune: https://www.tribuneindia.com/news/business/steelbird-helmets-launches-mission-save-lives-2-0-india-at-national-summit-on-vru-and-road-safety/ampNav Bharat Times: https://navbharattimes.indiatimes.com/auto/car-bikes/steelbird-md-rajeev-kapur-launches-new-road-safety-mission-aims-to-save-38000-lives-annually-with-real-helmets/articleshow/121822101.cmsDainik Bhaskar: https://www.bhaskarhindi.com/other/-20--1150935Times Drive: https://www.timesdrive.in/news/new-road-safety-initiative-targets-50-percent-reduction-in-fatalities-by-2031-with-helmet-reforms-and-ai-tech-article-151900308OneIndia: https://www.oneindia.com/press-release/minister-ajay-tamta-calls-for-push-on-zero-fatality-goals-4180321.html Industrialist Economist magazine: https://industrialeconomist.com/india-needs-%e2%82%b96000-cr-investment-to-quadruple-helmet-production-capacity/ ET Infra: https://infra.economictimes.indiatimes.com/amp/news/roads-highways/towards-zero-road-fatalities-ajay-tamtas-call-to-action/121804009https://www.devdiscourse.com/article/business/3458106-mission-save-lives-20-revolutionizing-road-safety-in-india https://www.newsnationtv.com/steelbird-helmets-ne-sadak-suraksha-ko-lekar-launch-kiya-mission-save-lives-2-0-india--20250612192241/https://www.ibc24.in/business/helmet-maker-steelbird-to-invest-rs-400-crore-in-next-three-years-3113870.html/amphttps://hindi.theprint.in/india/economy/helmet-maker-steelbird-to-invest-rs-400-crore-in-next-three-years/829861/?amp#MissionSaveLives #RajeevKapur #SteelbirdHelmets #NoFakeHelmets #BISHelmetOnly #HelmetSavesLives #2031Goal #NationalSummit #VRUSafety #ZeroFatality #MarrakechDeclaration #ChildHelmetSafety #MissionSaveLives #RajeevKapur #SteelbirdHelmets #NoFakeHelmets #BISHelmetOnly #HelmetSavesLives #2031Goal #NationalSummit #VRUSafety #ZeroFatality #MarrakechDeclaration #ChildHelmetSafety

Posted On: 13 Jun 2025 10:49 PM

Watch Now: Steelbird Helmets MD Rajeev Kapur launches Mission Save Lives 2.0 India at the National Summit on Vulnerable Road Users (VRUs) & Road Safety โ€œPeople ride two-wheelers, but many never make it back. Thatโ€™s why today we launched Mission Save Lives 2.0 India โ€” aiming to reduce road deaths by 50% over the next six years. We all must come together to make this mission a success...โ€ โ€“ Rajeev Kapur, M.D., Steelbird Helmets ๐Ÿ“น Jun 12, 2025 https://x.com/ians_india/status/1933070780373549294?t=8BZwM4rl7FGRHQw1-PNOFw&s=08๐Ÿšจ This powerful initiative focuses on: โœ”๏ธ Mandatory ๐Ÿ ๐ซ๐ž๐š๐ฅ ๐๐ˆ๐’-๐œ๐ž๐ซ๐ญ๐ข๐Ÿ๐ข๐ž๐ ๐ก๐ž๐ฅ๐ฆ๐ž๐ญ๐ฌ with every two-wheeler (from Jan 2027) โœ”๏ธ ๐…๐š๐ค๐ž ๐ก๐ž๐ฅ๐ฆ๐ž๐ญ ๐œ๐ซ๐š๐œ๐ค๐๐จ๐ฐ๐ง & stricter enforcement โœ”๏ธ ๐‚๐ก๐ข๐ฅ๐ ๐ก๐ž๐ฅ๐ฆ๐ž๐ญ๐ฌ + ๐ฌ๐š๐Ÿ๐ž๐ญ๐ฒ ๐ก๐š๐ซ๐ง๐ž๐ฌ๐ฌ๐ž๐ฌ for kids under 5 โœ”๏ธ ๐€๐ˆ-๐›๐š๐ฌ๐ž๐ ๐ก๐ž๐ฅ๐ฆ๐ž๐ญ ๐๐ž๐ญ๐ž๐œ๐ญ๐ข๐จ๐ง ๐ฌ๐ฒ๐ฌ๐ญ๐ž๐ฆ๐ฌ in all bikes by 2031 โœ”๏ธ Goal: ๐’๐š๐ฏ๐ž ๐ฅ๐ข๐ฏ๐ž๐ฌ. ๐Œ๐š๐ค๐ž ๐ก๐ž๐ฅ๐ฆ๐ž๐ญ๐ฌ ๐š๐œ๐œ๐ž๐ฌ๐ฌ๐ข๐›๐ฅ๐ž, ๐š๐Ÿ๐Ÿ๐จ๐ซ๐๐š๐›๐ฅ๐ž & ๐ž๐ฌ๐ฌ๐ž๐ง๐ญ๐ข๐š๐ฅ. ๐“๐จ๐ ๐ž๐ญ๐ก๐ž๐ซ, ๐ฅ๐ž๐ญโ€™๐ฌ ๐›๐ฎ๐ข๐ฅ๐ ๐š ๐ก๐ž๐ฅ๐ฆ๐ž๐ญ๐ž๐, ๐ฌ๐š๐Ÿ๐ž๐ซ ๐ˆ๐ง๐๐ข๐š. #MissionSaveLives #RajeevKapur #SteelbirdHelmets #NoFakeHelmets #BISHelmetOnly #IANS #RoadSafetyIndia #HelmetSavesLives #VRUSafety #2031Goal #MissionSaveLives #RajeevKapur #SteelbirdHelmets #NoFakeHelmets #BISHelmetOnly #IANS #RoadSafetyIndia #HelmetSavesLives #VRUSafety #2031Goal

Posted On: 12 Jun 2025 3:25 PM

๐Œ๐ข๐ฌ๐ฌ๐ข๐จ๐ง ๐’๐š๐ฏ๐ž ๐‹๐ข๐ฏ๐ž๐ฌ ๐Ÿ.๐ŸŽ โ€“ ๐€ ๐๐š๐ญ๐ข๐จ๐ง๐š๐ฅ ๐‘๐จ๐š๐ ๐’๐š๐Ÿ๐ž๐ญ๐ฒ ๐‚๐จ๐ฆ๐ฆ๐ข๐ญ๐ฆ๐ž๐ง๐ญ, ๐€ ๐๐ž๐ซ๐ฌ๐จ๐ง๐š๐ฅ ๐๐ฅ๐ž๐๐ ๐ž ๐ญ๐จ ๐„๐ฏ๐ž๐ซ๐ฒ ๐‘๐ข๐๐ž๐ซ 1๏ธโƒฃ India loses thousands of lives every year to two-wheeler accidents โ€” largely due to fake or no helmets 2๏ธโƒฃ Mission Save Lives 2.0 is our bold vision to reduce 50% two-wheeler fatalities by 2031 3๏ธโƒฃ From 1st Jan 2027, every two-wheeler sold in India must include 2 Real BIS-Certified Helmets 4๏ธโƒฃ Strong crackdown on fake helmet manufacturers and sellers 5๏ธโƒฃ By 2031, all two-wheelers to come with AI-based helmet detection systems for rider & pillion 6๏ธโƒฃ New safety norms for children under 5: lightweight helmets + safety harnesses 7๏ธโƒฃ Proposal to reduce GST from 18% to 12% on certified helmets for mass affordability 8๏ธโƒฃ Steelbird aims to produce 130 million BIS-certified helmets annually to meet Indiaโ€™s safety demand 9๏ธโƒฃ This is not just a campaign โ€” itโ€™s a personal mission to save lives, led by Rajeev Kapur, M.D. STEELBIRD ๐Ÿ›ก๏ธ A real helmet is not an accessory. It's a life-saving essential. ๐‘๐š๐ฃ๐ž๐ž๐ฏ ๐Š๐š๐ฉ๐ฎ๐ซ ๐‹๐š๐ฎ๐ง๐œ๐ก๐ž๐ฌ โ€˜๐Œ๐ข๐ฌ๐ฌ๐ข๐จ๐ง ๐’๐š๐ฏ๐ž ๐‹๐ข๐ฏ๐ž๐ฌ ๐Ÿ.๐ŸŽ ๐ˆ๐ง๐๐ข๐šโ€™ ๐š๐ญ ๐๐š๐ญ๐ข๐จ๐ง๐š๐ฅ ๐’๐ฎ๐ฆ๐ฆ๐ข๐ญ ๐จ๐ง ๐•๐‘๐” ๐š๐ง๐ ๐‘๐จ๐š๐ ๐’๐š๐Ÿ๐ž๐ญ๐ฒ Read full details in the attached 20-pages: #MissionSaveLives #SteelbirdHelmets #RajeevKapur #RoadSafetyIndia #NoFakeHelmets #BISHelmetOnly #ChildSafety #2031Goal #HelmetSavesLives #MissionSaveLives #SteelbirdHelmets #RajeevKapur #RoadSafetyIndia #NoFakeHelmets #BISHelmetOnly #ChildSafety #2031Goal #HelmetSavesLives

Posted On: 12 Jun 2025 11:11 AM

เคฐเคพเคœเฅ€เคต เค•เคชเฅ‚เคฐ โ€“ Steelbird MD เคจเฅ‡ เค†เคœ เคธเฅเคฌเคน 11:20 เคฌเคœเฅ‡ ET NOW เคŸเฅ‡เคฒเฅ€เคตเคฟเคœเคผเคจ เคšเฅˆเคจเคฒ เคชเคฐ เคนเฅ‡เคฒเคฎเฅ‡เคŸ เคธเฅเคฐเค•เฅเคทเคพ เคชเคฐ เค…เคชเคจเคพ เคฎเคนเคคเฅเคตเคชเฅ‚เคฐเฅเคฃ เคตเคฟเคšเคพเคฐ เคธเคพเคเคพ เค•เคฟเคฏเคพเฅค เคญเคพเคฐเคค เค•เฅ‹ เคธเฅเคฐเค•เฅเคทเคฟเคค เคฌเคจเคพเคจเฅ‡ เค•เคพ เคตเค•เฅเคค เค† เค—เคฏเคพ เคนเฅˆเฅค เค…เค—เคฐ เคนเคฐ เคจเคˆ เคฌเคพเค‡เค• เค•เฅ‡ เคธเคพเคฅ เคฆเฅ‹ BIS เคธเคฐเฅเคŸเคฟเคซเคพเค‡เคก เคนเฅ‡เคฒเคฎเฅ‡เคŸ เค…เคจเคฟเคตเคพเคฐเฅเคฏ เค•เคฐ เคฆเคฟเค เคœเคพเคเค, เคคเฅ‹ เคนเคฎ เคซเคฐเฅเคœเฅ€ เคนเฅ‡เคฒเคฎเฅ‡เคŸ เค•เฅ‹ เคฐเฅ‹เค• เคธเค•เคคเฅ‡ เคนเฅˆเค‚ เค”เคฐ เคธเคกเคผเค• เคนเคพเคฆเคธเฅ‹เค‚ เคฎเฅ‡เค‚ เคนเคœเคผเคพเคฐเฅ‹เค‚ เคœเคพเคจเฅ‡เค‚ เคฌเคšเคพ เคธเค•เคคเฅ‡ เคนเฅˆเค‚เฅค STEELBIRD เค‡เคธ เค•เคฆเคฎ เค•เคพ เคชเฅ‚เคฐเคพ เคธเคฎเคฐเฅเคฅเคจ เค•เคฐเคคเคพ เคนเฅˆเฅค 1. เคญเคพเคฐเคค เคฎเฅ‡เค‚ 95% BIS เคฒเคพเค‡เคธเฅ‡เค‚เคธเคงเคพเคฐเฅ€ เค•เค‚เคชเคจเคฟเคฏเคพเค เคจเค•เคฒเฅ€ เคนเฅ‡เคฒเคฎเฅ‡เคŸ เคฌเคจเคพ เคฐเคนเฅ€ เคนเฅˆเค‚เฅค 2. เคจเค•เคฒเฅ€ เคนเฅ‡เคฒเคฎเฅ‡เคŸ เคฆเฅเคฐเฅเค˜เคŸเคจเคพ เค•เฅ‡ เคธเคฎเคฏ เคธเคฟเคฐ เคฎเฅ‡เค‚ เค˜เฅเคธเค•เคฐ เคœเคพเคจ เคฒเฅ‡ เคฒเฅ‡เคคเฅ‡ เคนเฅˆเค‚เฅค 3. WHO เค•เฅ‡ เค…เคจเฅเคธเคพเคฐ, เค•เฅ‡เคตเคฒ 30% เคฐเคพเค‡เคกเคฐเฅเคธ เค”เคฐ 10% เคชเคฟเคฒเคฟเคฏเคจ เคฐเคพเค‡เคกเคฐเฅเคธ เคนเฅ‡เคฒเคฎเฅ‡เคŸ เคชเคนเคจเคคเฅ‡ เคนเฅˆเค‚เฅค 4. เคญเคพเคฐเคค เค•เฅ‹ เคญเคตเคฟเคทเฅเคฏ เคฎเฅ‡เค‚ 10 เค•เคฐเฅ‹เคกเคผ เค…เคธเคฒเฅ€ เคนเฅ‡เคฒเคฎเฅ‡เคŸเฅเคธ เค•เฅ€ เคœเคฐเฅ‚เคฐเคค เคนเฅ‹เค—เฅ€เฅค 5. เคธเคฐเค•เคพเคฐ เค•เคพ เคชเฅเคฐเคธเฅเคคเคพเคต โ€“ เคนเคฐ เคจเคˆ เคฌเคพเค‡เค• เค•เฅ‡ เคธเคพเคฅ 2 BIS เคชเฅเคฐเคฎเคพเคฃเคฟเคค เคนเฅ‡เคฒเคฎเฅ‡เคŸ เค…เคจเคฟเคตเคพเคฐเฅเคฏ เค•เคฐเคจเคพ โ€“ เคœเคพเคจ เคฌเคšเคพเคจเฅ‡ เคตเคพเคฒเคพ เค•เคฆเคฎ เคนเฅˆเฅค 6. เค…เคธเคฒเฅ€ เคนเฅ‡เคฒเคฎเฅ‡เคŸ เค•เฅ€ เคฒเคพเค‡เคซ 5 เคธเคพเคฒ เคนเฅ‹เคคเฅ€ เคนเฅˆ โ€“ เคจเค•เคฒเฅ€ เคนเฅ‡เคฒเคฎเฅ‡เคŸ เคเค• เคฌเคพเคฐ เค•เฅ‡ เคเคŸเค•เฅ‡ เคฎเฅ‡เค‚ เคœเคพเคจ เคฒเฅ‡ เคธเค•เคคเคพ เคนเฅˆเฅค 7. เคœเฅˆเคธเฅ‡ เค•เคพเคฐ เคฎเฅ‡เค‚ เคธเฅ€เคŸ เคฌเฅ‡เคฒเฅเคŸ เค”เคฐ เคเคฏเคฐเคฌเฅˆเค— เคถเคพเคฎเคฟเคฒ เคนเฅ‹เคคเฅ‡ เคนเฅˆเค‚, เคตเฅˆเคธเฅ‡ เคนเฅ€ เคฌเคพเค‡เค• เคฎเฅ‡เค‚ 2 เค…เคธเคฒเฅ€ เคนเฅ‡เคฒเคฎเฅ‡เคŸ เค…เคจเคฟเคตเคพเคฐเฅเคฏ เคนเฅ‹เคจเฅ‡ เคšเคพเคนเคฟเคเฅค 95% เค•เค‚เคชเคจเคฟเคฏเคพเค เค†เคœ เคญเฅ€ เคจเค•เคฒเฅ€ เคนเฅ‡เคฒเคฎเฅ‡เคŸ เคฌเคจเคพ เคฐเคนเฅ€ เคนเฅˆเค‚เฅค เค…เค—เคฐ เคนเคฐ เคŸเฅ‚-เคตเฅเคนเฅ€เคฒเคฐ เค•เฅ‡ เคธเคพเคฅ 2 เค…เคธเคฒเฅ€ BIS เคธเคฐเฅเคŸเคฟเคซเคพเค‡เคก เคนเฅ‡เคฒเคฎเฅ‡เคŸ เคฆเคฟเค เคœเคพเคเค, เคคเฅ‹ เคนเคฎ เคฒเคพเค–เฅ‹เค‚ เคœเคผเคฟเค‚เคฆเค—เคฟเคฏเคพเค เคฌเคšเคพ เคธเค•เคคเฅ‡ เคนเฅˆเค‚เฅค เคธเคฐเค•เคพเคฐ เค•เคพ เคฏเคน เคชเฅเคฐเคธเฅเคคเคพเคต เคเค• เค•เฅเคฐเคพเค‚เคคเคฟเค•เคพเคฐเฅ€ เค•เคฆเคฎ เคนเฅ‹ เคธเค•เคคเคพ เคนเฅˆเฅค #MissionSaveLives #RealHelmetMatters #RealHelmetMatters #BISHelmetOnly #SteelbirdCares #MissionSaveLives #RealHelmetMatters #BISHelmetOnly #SteelbirdCares

Posted On: 24 May 2025 6:47 PM
WATCH NOW Mission Save Lives 2

WATCH NOW | ๐Ÿ‡ฎ๐Ÿ‡ณ Mission Save Lives 2.0 โ€“ INDIA Aired: 23rd May 2025 ET NOW Exclusive Interview We are proud to share this important national conversation where Mr. Rajeev Kapur, MD โ€“ Steelbird Helmets, joined ET NOW to speak on the governmentโ€™s landmark proposal to mandate two BIS-certified helmets with every new two-wheeler purchase in India. Key Discussion Highlights: โœ… Govtโ€™s Two-Helmet Proposal โ€“ A transformative initiative aimed at improving road safety. โ€“ One helmet for the rider, one for the pillion โ€” both must be genuine and certified. โœ… Fake Helmet Crisis in India โ€“ 95% of BIS license holders are producing fake helmets. โ€“ 50% of helmets on Indian roads are unsafe, sold for as low as Rs. 110. โ€“ These are often bundled โ€œfreeโ€ with bikes by dealers, misleading customers. โœ… Why This Rule Is a Game-Changer โ€“ Enforces responsibility on OEMs (bike manufacturers) to supply only certified helmets. โ€“ OEMs will never risk brand value with substandard products. โ€“ Eliminates dealer malpractice and ensures consumer safety. โœ… Cost is Not a Hurdle โ€“ Real BIS-certified helmets cost just Rs. 400 each. โ€“ Adding Rs. 800โ€“Rs. 1000 to bike cost is minimal and life-saving. โ€“ Much better than paying the same for unsafe, fake helmets. โœ… Implementation Roadmap Suggested by Mr. Kapur โ€“ 2025โ€“26: One helmet made mandatory. โ€“ Jan 2027: Two helmets become mandatory. โ€“ 2029โ€“31: Gradual city-wise rollout (Tier 1 โ†’ Tier 2 โ†’ Tier 3). โ€“ Jan 2031: Mandatory AI sensors in all new two-wheelers to detect helmet usage โ€” like car seatbelt alarms. โœ… Steelbird's Preparedness & Vision โ€“ Current production: 10 million helmets/year. โ€“ New mega-plant in progress to add 15 million/year by 2031. โ€“ Target: 25 million/year capacity to support national demand. โ€“ Committed to eliminate fake helmets and raise quality benchmarks. โœ… Shocking Helmet Usage Stats (as per WHO) โ€“ Only 30% of riders wear helmets. โ€“ Only 10% of pillion riders do. โ€“ This rule will directly reduce road fatalities. โ€œIf implemented with vision, this policy can reduce road deaths by 50% by 2031.โ€ โ€“ Rajeev Kapur, MD, Steelbird Helmets Watch the complete interview to hear it all โ€” facts, figures & future plans ET Now๐Ÿ‘‰ https://youtu.be/9h7EN6aX0K4?si=Vcdys015WNAb8VPuLetโ€™s support the Government of India in making roads safer for everyone. Share your views below. ๐Ÿ™ #MissionSaveLives starts with one real helmet. #SteelbirdHelmets #ETNowInterview #RajeevKapur #RoadSafety #BISHelmet #NoFakeHelmets #TwoHelmetPolicy #2031Vision #HelmetAwareness #IndiaRoadSafety #SafeIndia #AatmaNirbharBharat #HelmetIsLife #MissionSaveLives #SteelbirdHelmets #ETNowInterview #RajeevKapur #RoadSafety #BISHelmet #NoFakeHelmets #TwoHelmetPolicy #2031Vision #HelmetAwareness #IndiaRoadSafety #SafeIndia #AatmaNirbharBharat #HelmetIsLife

Posted On: 24 May 2025 1:27 PM

๐Ÿ†Proud Moment for Team Steelbird!* ๐Ÿ๏ธ This one is for every helmet worn, every life saved, and every voice raised for safer roads. โœจ We are honored to share that our Managing Director, Mr. Rajeev Kapur, has been awarded the Road Safety Champion Award 2025 by the International Road Federation (India Chapter). This prestigious recognition is a testament to his relentless commitment to "๐‘๐จ๐š๐ ๐’๐š๐Ÿ๐ž๐ญ๐ฒ" and the "๐Œ๐ข๐ฌ๐ฌ๐ข๐จ๐ง ๐’๐š๐ฏ๐ž ๐‹๐ข๐ฏ๐ž๐ฌ" through innovation and awareness. At Steelbird, this award fuels our drive to continue championing safer roads, responsible riding, and protective gear for all. ๐Ÿ›ก๏ธ Here's to building a future where safety is never compromised! #MissionSaveLives ๐Ÿ๏ธ #SteelbirdHelmets #RoadSafetyChampion #RajeevKapur #IRFIndia #HelmetSavesLives #RoadSafety #Award #SteelbirdPride #MissionSaveLives #SteelbirdHelmets #RoadSafetyChampion #RajeevKapur #IRFIndia #HelmetSavesLives #RoadSafety #Award #SteelbirdPride

Posted On: 09 Apr 2025 10:48 PM

๐Ÿ™๐Ÿป Millions of thanks to our Honourable Minister Shri Nitin Gadkari Ji, who is truly the Shree Ram of Road Safety. ๐Ÿ›ต On 23rd March 2025, at the Road Safety Ambassador Training & Helmet Distribution Program in Nagpur, ๐–๐ž, ๐š๐ญ ๐’๐ญ๐ž๐ž๐ฅ๐›๐ข๐ซ๐ ๐‡๐ž๐ฅ๐ฆ๐ž๐ญ๐ฌ, ๐ฅ๐ž๐ ๐›๐ฒ ๐จ๐ฎ๐ซ ๐Œ๐ƒ ๐‘๐š๐ฃ๐ž๐ž๐ฏ ๐Š๐š๐ฉ๐ฎ๐ซ, along with our entire team, affiliates, NGOs, UN, WHO, and other road safety stakeholders, proudly reinforced our unwavering commitment to road safety. ๐”๐ง๐๐ž๐ซ ๐ญ๐ก๐ž ๐ฏ๐ข๐ฌ๐ข๐จ๐ง๐š๐ซ๐ฒ ๐ฅ๐ž๐š๐๐ž๐ซ๐ฌ๐ก๐ข๐ฉ ๐จ๐Ÿ ๐’๐ก๐ซ๐ข ๐๐ข๐ญ๐ข๐ง ๐†๐š๐๐ค๐š๐ซ๐ข ๐‰๐ข, we continue to work tirelessly towards saving human lives by promoting helmet usage and spreading awareness. His dedication to making Indiaโ€™s roads safer is truly inspiring.Just as faith led millions to Maha Kumbh, compassion now leads us to a greater ๐Œ๐ข๐ฌ๐ฌ๐ข๐จ๐ง โ€” ๐’๐š๐ฏ๐ž ๐‹๐ข๐ฏ๐ž๐ฌ.๐Ÿšฆ Letโ€™s keep striving for a safer, accident-free India. #MissionSaveLives #RoadSafety #SteelbirdHelmets #NitinGadkari #SafetyFirst #TogetherForSafety #HelmetForLife #ZeroAccidentMission #MissionSaveLives #RoadSafety #SteelbirdHelmets #NitinGadkari #SafetyFirst #TogetherForSafety #HelmetForLife #ZeroAccidentMission

Posted On: 28 Mar 2025 12:16 PM

๐Ÿ™๐Ÿป Millions of thanks to our Honourable Minister Shri Nitin Gadkari Ji, who is truly the Shree Ram of Road Safety. ๐Ÿ›ต Part-6 (Videos) On 23rd March 2025, at the Road Safety Ambassador Training & Helmet Distribution Program in Nagpur, ๐–๐ž, ๐š๐ญ Steelbird Helmets, led by our MD Rajeev Kapur, along with our entire team, affiliates, NGOs, UN, WHO, and other road safety stakeholders, proudly reinforced our unwavering commitment to road safety. Under the visionary leadership of Shri Nitin Gadkari Ji, we continue to work tirelessly towards saving human lives by promoting helmet usage and spreading awareness. His dedication to making Indiaโ€™s roads safer is truly inspiring. Just as faith led millions to Maha Kumbh, compassion now leads us to a greater mission โ€” Save Lives. ๐Ÿšฆ Letโ€™s keep striving for a safer, accident-free India. #MissionSaveLives #RoadSafety #SteelbirdHelmets #NitinGadkari #SafetyFirst #TogetherForSafety #HelmetForLife #ZeroAccidentMission #MissionSaveLives #RoadSafety #SteelbirdHelmets #NitinGadkari #SafetyFirst #TogetherForSafety #HelmetForLife #ZeroAccidentMission

Posted On: 26 Mar 2025 11:54 PM
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