हेलमेट सिर्फ नियम नहीं, ज़िंदगी की गारंटी है। हर घंटे 20 जानें जाती हैं सड़क हादसों में! क्या आपने कभी सोचा हेलमेट न पहनने की कीमत कितनी भारी पड़ सकती है? 2031 तक करोड़ों ज़िंदगियाँ बचाने का लक्ष्य लेकर आया है Steelbird दुनिया की सबसे बड़ी हेलमेट निर्माता कंपनी। 🛡️ इस इंटरव्यू में जानिए MD Rajeev Kapur का रोड सेफ्टी मास्टर प्लान, जो बदल सकता है भारत की सड़क सुरक्षा की तस्वीर। 🔗 Watch Now: https://youtu.be/rLr3Oz55YvE?si=LV\_x9HRz4oCMempM वीडियो देखें और कमेंट में बताएं: आपके हिसाब से लोग हेलमेट क्यों नहीं पहनते? #MissionSaveLives #NoHelmetNoRide #Steelbird #SafeRide #RoadSafetyIndia #RajeevKapur #2031Goal #MissionSaveLives #NoHelmetNoRide #Steelbird #SafeRide #RoadSafetyIndia #RajeevKapur #2031Goal
Watch Now: Steelbird Helmets MD Rajeev Kapur launches Mission Save Lives 2.0 India at the National Summit on Vulnerable Road Users (VRUs) & Road Safety “People ride two-wheelers, but many never make it back. That’s why today we launched Mission Save Lives 2.0 India — aiming to reduce road deaths by 50% over the next six years. We all must come together to make this mission a success...” – Rajeev Kapur, M.D., Steelbird Helmets 📹 Jun 12, 2025 https://x.com/ians_india/status/1933070780373549294?t=8BZwM4rl7FGRHQw1-PNOFw&s=08🚨 This powerful initiative focuses on: ✔️ Mandatory 𝟐 𝐫𝐞𝐚𝐥 𝐁𝐈𝐒-𝐜𝐞𝐫𝐭𝐢𝐟𝐢𝐞𝐝 𝐡𝐞𝐥𝐦𝐞𝐭𝐬 with every two-wheeler (from Jan 2027) ✔️ 𝐅𝐚𝐤𝐞 𝐡𝐞𝐥𝐦𝐞𝐭 𝐜𝐫𝐚𝐜𝐤𝐝𝐨𝐰𝐧 & stricter enforcement ✔️ 𝐂𝐡𝐢𝐥𝐝 𝐡𝐞𝐥𝐦𝐞𝐭𝐬 + 𝐬𝐚𝐟𝐞𝐭𝐲 𝐡𝐚𝐫𝐧𝐞𝐬𝐬𝐞𝐬 for kids under 5 ✔️ 𝐀𝐈-𝐛𝐚𝐬𝐞𝐝 𝐡𝐞𝐥𝐦𝐞𝐭 𝐝𝐞𝐭𝐞𝐜𝐭𝐢𝐨𝐧 𝐬𝐲𝐬𝐭𝐞𝐦𝐬 in all bikes by 2031 ✔️ Goal: 𝐒𝐚𝐯𝐞 𝐥𝐢𝐯𝐞𝐬. 𝐌𝐚𝐤𝐞 𝐡𝐞𝐥𝐦𝐞𝐭𝐬 𝐚𝐜𝐜𝐞𝐬𝐬𝐢𝐛𝐥𝐞, 𝐚𝐟𝐟𝐨𝐫𝐝𝐚𝐛𝐥𝐞 & 𝐞𝐬𝐬𝐞𝐧𝐭𝐢𝐚𝐥. 𝐓𝐨𝐠𝐞𝐭𝐡𝐞𝐫, 𝐥𝐞𝐭’𝐬 𝐛𝐮𝐢𝐥𝐝 𝐚 𝐡𝐞𝐥𝐦𝐞𝐭𝐞𝐝, 𝐬𝐚𝐟𝐞𝐫 𝐈𝐧𝐝𝐢𝐚. #MissionSaveLives #RajeevKapur #SteelbirdHelmets #NoFakeHelmets #BISHelmetOnly #IANS #RoadSafetyIndia #HelmetSavesLives #VRUSafety #2031Goal #MissionSaveLives #RajeevKapur #SteelbirdHelmets #NoFakeHelmets #BISHelmetOnly #IANS #RoadSafetyIndia #HelmetSavesLives #VRUSafety #2031Goal
𝐌𝐢𝐬𝐬𝐢𝐨𝐧 𝐒𝐚𝐯𝐞 𝐋𝐢𝐯𝐞𝐬 𝟐.𝟎 – 𝐀 𝐍𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐑𝐨𝐚𝐝 𝐒𝐚𝐟𝐞𝐭𝐲 𝐂𝐨𝐦𝐦𝐢𝐭𝐦𝐞𝐧𝐭, 𝐀 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐏𝐥𝐞𝐝𝐠𝐞 𝐭𝐨 𝐄𝐯𝐞𝐫𝐲 𝐑𝐢𝐝𝐞𝐫 1️⃣ India loses thousands of lives every year to two-wheeler accidents — largely due to fake or no helmets 2️⃣ Mission Save Lives 2.0 is our bold vision to reduce 50% two-wheeler fatalities by 2031 3️⃣ From 1st Jan 2027, every two-wheeler sold in India must include 2 Real BIS-Certified Helmets 4️⃣ Strong crackdown on fake helmet manufacturers and sellers 5️⃣ By 2031, all two-wheelers to come with AI-based helmet detection systems for rider & pillion 6️⃣ New safety norms for children under 5: lightweight helmets + safety harnesses 7️⃣ Proposal to reduce GST from 18% to 12% on certified helmets for mass affordability 8️⃣ Steelbird aims to produce 130 million BIS-certified helmets annually to meet India’s safety demand 9️⃣ This is not just a campaign — it’s a personal mission to save lives, led by Rajeev Kapur, M.D. STEELBIRD 🛡️ A real helmet is not an accessory. It's a life-saving essential. 𝐑𝐚𝐣𝐞𝐞𝐯 𝐊𝐚𝐩𝐮𝐫 𝐋𝐚𝐮𝐧𝐜𝐡𝐞𝐬 ‘𝐌𝐢𝐬𝐬𝐢𝐨𝐧 𝐒𝐚𝐯𝐞 𝐋𝐢𝐯𝐞𝐬 𝟐.𝟎 𝐈𝐧𝐝𝐢𝐚’ 𝐚𝐭 𝐍𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐒𝐮𝐦𝐦𝐢𝐭 𝐨𝐧 𝐕𝐑𝐔 𝐚𝐧𝐝 𝐑𝐨𝐚𝐝 𝐒𝐚𝐟𝐞𝐭𝐲 Read full details in the attached 20-pages: #MissionSaveLives #SteelbirdHelmets #RajeevKapur #RoadSafetyIndia #NoFakeHelmets #BISHelmetOnly #ChildSafety #2031Goal #HelmetSavesLives #MissionSaveLives #SteelbirdHelmets #RajeevKapur #RoadSafetyIndia #NoFakeHelmets #BISHelmetOnly #ChildSafety #2031Goal #HelmetSavesLives
WATCH NOW | 🇮🇳 Mission Save Lives 2.0 – INDIA Aired: 23rd May 2025 ET NOW Exclusive Interview We are proud to share this important national conversation where Mr. Rajeev Kapur, MD – Steelbird Helmets, joined ET NOW to speak on the government’s landmark proposal to mandate two BIS-certified helmets with every new two-wheeler purchase in India. Key Discussion Highlights: ✅ Govt’s Two-Helmet Proposal – A transformative initiative aimed at improving road safety. – One helmet for the rider, one for the pillion — both must be genuine and certified. ✅ Fake Helmet Crisis in India – 95% of BIS license holders are producing fake helmets. – 50% of helmets on Indian roads are unsafe, sold for as low as Rs. 110. – These are often bundled “free” with bikes by dealers, misleading customers. ✅ Why This Rule Is a Game-Changer – Enforces responsibility on OEMs (bike manufacturers) to supply only certified helmets. – OEMs will never risk brand value with substandard products. – Eliminates dealer malpractice and ensures consumer safety. ✅ Cost is Not a Hurdle – Real BIS-certified helmets cost just Rs. 400 each. – Adding Rs. 800–Rs. 1000 to bike cost is minimal and life-saving. – Much better than paying the same for unsafe, fake helmets. ✅ Implementation Roadmap Suggested by Mr. Kapur – 2025–26: One helmet made mandatory. – Jan 2027: Two helmets become mandatory. – 2029–31: Gradual city-wise rollout (Tier 1 → Tier 2 → Tier 3). – Jan 2031: Mandatory AI sensors in all new two-wheelers to detect helmet usage — like car seatbelt alarms. ✅ Steelbird's Preparedness & Vision – Current production: 10 million helmets/year. – New mega-plant in progress to add 15 million/year by 2031. – Target: 25 million/year capacity to support national demand. – Committed to eliminate fake helmets and raise quality benchmarks. ✅ Shocking Helmet Usage Stats (as per WHO) – Only 30% of riders wear helmets. – Only 10% of pillion riders do. – This rule will directly reduce road fatalities. “If implemented with vision, this policy can reduce road deaths by 50% by 2031.” – Rajeev Kapur, MD, Steelbird Helmets Watch the complete interview to hear it all — facts, figures & future plans ET Now👉 https://youtu.be/9h7EN6aX0K4?si=Vcdys015WNAb8VPuLet’s support the Government of India in making roads safer for everyone. Share your views below. 🙏 #MissionSaveLives starts with one real helmet. #SteelbirdHelmets #ETNowInterview #RajeevKapur #RoadSafety #BISHelmet #NoFakeHelmets #TwoHelmetPolicy #2031Vision #HelmetAwareness #IndiaRoadSafety #SafeIndia #AatmaNirbharBharat #HelmetIsLife #MissionSaveLives #SteelbirdHelmets #ETNowInterview #RajeevKapur #RoadSafety #BISHelmet #NoFakeHelmets #TwoHelmetPolicy #2031Vision #HelmetAwareness #IndiaRoadSafety #SafeIndia #AatmaNirbharBharat #HelmetIsLife
Welcoming the Future Safety Champions! Today on 17th April 2025, We had the pleasure of welcoming 𝟑𝟏 𝐬𝐭𝐮𝐝𝐞𝐧𝐭𝐬 𝐚𝐧𝐝 𝟐 𝐭𝐞𝐚𝐜𝐡𝐞𝐫𝐬 𝐟𝐫𝐨𝐦 𝐈𝐓𝐌 (𝐈𝐧𝐬𝐭𝐢𝐭𝐮𝐭𝐞 𝐨𝐟 𝐓𝐞𝐜𝐡𝐧𝐨𝐥𝐨𝐠𝐲 & 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭), 𝐆𝐰𝐚𝐥𝐢𝐨𝐫, 𝐌𝐚𝐝𝐡𝐲𝐚 𝐏𝐫𝐚𝐝𝐞𝐬𝐡, for an insightful industrial visit at Steelbird Hi-Tech India Ltd., Baddi, Himachal Pradesh. The students explored our advanced manufacturing processes and learned about our mission to innovate and lead in helmet safety. We were delighted to share knowledge and showcase how Steelbird is shaping the future of road safety through technology and commitment. Thank you, 𝐈𝐓𝐌 𝐆𝐰𝐚𝐥𝐢𝐨𝐫, for visiting us! Wishing every student continued success and inspiration on their journey ahead. #SteelbirdHelmets #IndustrialVisit #ITMGwalior #FutureInnovators #HelmetSafety #BaddiPlant #InnovationInMotion #RoadSafetyIndia #SteelbirdHelmets #IndustrialVisit #ITMGwalior #FutureInnovators #HelmetSafety #BaddiPlant #InnovationInMotion #RoadSafetyIndia
🏍💥 Future warfare starts here — SBH-57 Fighter F8, where smart design meets cutting-edge defense. #SBH57 #FighterF8 #SteelbirdHelmet #SteelbirdFighterHelmet #BikersOfIndia #BikersOfInstagram #RoadSafety #SBH57 #FighterF8 #SteelbirdHelmet #SteelbirdFighterHelmet #BikersOfIndia #BikersOfInstagram #RoadSafety
Welcoming the Future Safety Champions! Today, on 14th April 2025, we had the privilege of hosting 57 students and 2 teachers from Lachoo Memorial College of Science & Technology, Jodhpur, Rajasthan, for an industrial visit at Steelbird Hi-Tech India Ltd., Baddi, Himachal Pradesh. The students got a first-hand look at our state-of-the-art helmet manufacturing facilities and learned about our commitment to innovation, safety, and road safety awareness. It was an enriching experience sharing insights and inspiring the next generation towards a safer India. Thank you, 𝐋𝐚𝐜𝐡𝐨𝐨 𝐌𝐞𝐦𝐨𝐫𝐢𝐚𝐥 𝐂𝐨𝐥𝐥𝐞𝐠𝐞, 𝐉𝐨𝐝𝐡𝐩𝐮𝐫, for visiting us! We wish all students a bright and impactful future ahead. #SteelbirdHelmets #IndustrialVisit #LachooCollege #FutureChampions #SafetyInnovation #HelmetSavesLives #BaddiPlant #RoadSafetyAwareness #Jodhpur #SteelbirdHelmets #IndustrialVisit #LachooCollege #FutureChampions #SafetyInnovation #HelmetSavesLives #BaddiPlant #RoadSafetyAwareness #Jodhpur
🏍️Ride into the wild, wear your style. Introducing SBH-55 Vintage No Rules: a classic design with a bold edge. Also check out SBH-54 & SBH-56 for long and small visor options! Shop here: https://www.steelbirdhelmet.com/product/9847/4/sbh-54-vintage-no-rules-glossy-white-with-blue#SteelbirdHelmets #NoRules #OpenFaceHelmets #RoadSafety #BikersofInstagram #RetroHelmets #SteelbirdHelmets #NoRules #OpenFaceHelmets #RoadSafety #BikersofInstagram #RetroHelmets
🌟 Unleash your inner rebel with SBH-55 Vintage No Rules. This classic design packs a bold edge, perfect for riders who refuse to blend in. Explore SBH-54 & SBH-56 for long and small visor options to match your unique style. Get ready to ride wild! Shop now: https://www.steelbirdhelmet.com/product/9847/4/sbh-54-vintage-no-rules-glossy-white-with-blue#SteelbirdHelmets #NoRules #OpenFaceHelmets #RoadSafety #BikersofInstagram #RetroHelmets #SteelbirdHelmets #NoRules #OpenFaceHelmets #RoadSafety #BikersofInstagram #RetroHelmets